BASIC GRAPHIC

ROLE A GRAPHIC DESIGNER


LOGO
                   

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic or are composed of the name of the organization.
In the days of hot metal typesetting, a logotype was a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage a company's logo is today often synonymous with its trademark or brand.


ICON / SYMBOL

ICON
       

Icon designs can be simple, with flat two-dimensional drawing or a black silhouette, or complex, presenting a combination of graphic design elements such as one or more linear and radial color gradients, projected shadows, contour shades, and three-dimensional perspective effects.


SYMBOL

                                                 

Symbols usually refer to the graphic motif and logo to the way the name is written, but in some cases they are difficult to separate/distinguish. When used as graphic representations for organisations, societies, companies, industry, clubs, regions, etc. It has the power to unite and bring about a feeling of identity. Variations of this form of identification can be in form of a flag, a song, a phrase, a saying, a color, a motif, a dress code


WEBSITE
   
             

             

Web graphics in any websites is as significant as the content of the site. An excellent designed graphics can give better and creative ideas to customer of what they are looking for. Web graphics helps designers to enhance the website design by adding colors, visual appeals and helps in providing artistic professional touch to their creativity. The websites that don’t have web graphics don’t appeal to visitors. Successes of web graphics depend upon the effective and efficient placement on the websites. The appropriate placement of graphics not only attracts end-users but also makes website well turned-out.


CORPORATE STATIONERY ( LETTERHEAD / ENVELOP )

Properly implemented, an inviting corporate stationery package can consistently promote your image on a number of important levels. Sire Advertising has crafted eye-catching business cards, letterhead, and mailing envelopes for clients ranging from large corporate entities and nonprofit groups to startup businesses and retail shops.


ADVERTISEMENTS

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Like many graphic design fields, working in advertising takes you far beyond creating designs and page layouts. While a specific job may be to create a print ad for a campaign, this field requires an understanding of marketing, public relations and consumers. Along with the business side, a design in the advertising field will need to know a great deal about print production and preparing works for print in various publications and formats.


BOOK DESIGN

Working in book design can mean several things. For some, it may be creating elaborate book covers and jacket designs from scratch. For others, it may mean hours of detailed-oriented layout work. Designing a book cover means first understanding the nature of the book, and then the audience, and in today’s market, creating something that sells. This work may be done as a freelancer or in-house for a book publisher.

BROCHURES

                             

Print design is becoming quite influential in web design, we have seen more and more websites using big headers, lots of white space and nice font size contrasts. As I am looking for print design references for a brochure I am working on, I decided to select some nice brochures and print design examples to share with you. Also there was a suggestion from a reader for us to feature more print design references.


BILLBOARDS

               

Billboard advertising is not for every company. They are costly, and are hard to track results. For large companies with huge marketing budgets, it is effective to build product recognition. For a smaller company, it is a little harder to justify the cost. Gettingraphic can sit down with you and help you decide if Billboard advertising is beneficial to your brand's growth, and if not, we will make some alternate advertising and marketing recommendations.


PRODUCT PACKAGING

                           

Packaging is the science, art, and technology of enclosing or protecting products for distribution, storage, sale, and use. Packaging also refers to the process of design, evaluation, and production of packages. Packaging can be described as a coordinated system of preparing goods for transport, warehousing, logistics, sale, and end use. Packaging contains, protects, preserves, transports, informs, and sells. In many countries it is fully integrated into government, business, institutional, industrial, and personal use.


POSTER

                       

 We believe a poster, should be simple, impactful and direct to the point.


GREETING CARDS

Perhaps that’s a little unfair, as there are many well-designed cards being produced nowadays, but there is also a lot of rubbish. Commercial cards in Britain seem to consist of those which are thought to be humorous, badly designed traditional cards, and up-market classic cards, usually beautifully designed and constructed. And expensive. Good quality cards can usually be found in museums and art galleries, and there are a large number of charities producing cards which many see as a relatively easy way of both dealing with the problems of sourcing their cards as well as giving to charity. But they are not always well designed and many use inferior quality card which tends to diminish the enjoyment for the recipient.